Category: Marketing

Customer leaving a 5 star review

Why you need great customer reviews for your great products and service

Good customer reviews are very important in reputation management. To get a positive review you must have a good product and a good service, but on its own a good product doesn’t guarantee you’ll get any reviews. You must make it easy for your customers to leave a review, and you need to ask your […]

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Building social proof.

5 Smart Ways To Build Social Proof For Marketing

Testimonials are a tried-and-true marketing technique that can help overcome objections and convince people to buy your product or service by providing social proof that your product is good. They’re used everywhere: on TV, in advertorials, even on the web. (We have ours too!) They’re especially useful for more expensive products or services, where the […]

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Fundamentals for a Covid-19 Restaurant SEO Strategy in 2020

To put it mildly, restaurants are going through a hard time in 2020. Government restrictions that have been imposed to combat the Covid-19 pandemic have severely curtailed the normal dining out experience all across North America. Many people are hesitant to even go to a restaurant, worrying about health risks. Restaurants are fighting for their […]

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Vancouver Island business owner

Why Client Communication Is Essential to Surviving an Economic Shift

Are you struggling to navigate your Vancouver Island business through difficult times? Finding that your business suddenly lacks paying customers or experiences a significant drop in clients IS scary, we get that. But remember, economic downturns are temporary and the choices you make now can positively impact your business’ potential for success once conditions do […]

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